You’ve got zero confidence in your pricing strategy.

In fact, it’s not really a strategy at all. It’s mostly guesswork, gut feelings and copying what other people are doing.

And it's not working.

It’s time to stop the guesswork and start getting strategic.  

What if I told you:

  •  There’s a way to make your pricing affordable without coming across as low quality.
  •  There are tactics that will help you decide what should be free and what should be paid.
  •  You can get away from hourly-based pricing and stop putting a cap on your revenue.
  •  You can determine the value of your course, and communicate that value to your customers so they want to buy.
  •  You can know exactly when to use standalone pricing, packages, premium pricing, and more.

Price It Perfect will show you the exact strategies, tactics, and motivators to maximize your profit.

Course Overview 

Price It Perfect is a 5 lesson self-paced course. It’s filled with actionable content, a workbook, and video lessons. 

At the end of the course, you will have a strategy--not just guesswork--that helps you maximize your profit.  

After completing the course, you will be able to:

  • Determine how much your course is worth
  • Come up with a price that covers your costs and maximizes your profit
  • Choose the right pricing tactics for your business goals
  • Motivate people to buy your course (at the price you want them to pay)
  • Analyze your sales performance & make price adjustments
  • Charge premium pricing without alienating your students
  • and more!

Stop limiting your profit.

Grab Price It Perfect Today!

$97 

  • 5 weeks of video presentations, activities and resources
  • 10+ short videos to guide you through the lesson content
  • Weekly check-ins to make sure you're on track
  • 5+ worksheets to help you apply the lesson content
  • Supplemental email series w/ bonus content and real-world examples
  • Lifetime access to the course
  • Access to any future online communities
  • Free copy of Value Pricing Workshop ($47 value) 
YES! I WANT THIS
visa-mastercard-amex-discover

This content is really, really valuable. It gives me all the answers, all in one place, and gives me step by step instructions. 

--Elaine Luther

Course Curriculum 

Orientation - Getting Started with the Course

Learn how to use the course and what to expect.

Lesson 0 - Working Thru Mental Blocks about Money

Address any blocks you have about selling your work before you work on pricing.

Lesson 1 - Determine Your Course's Worth

Use simple research strategies to discover how much your course is worth to your audience.

Lesson 2 - Set Your Strategic Goal

Don't just pick a price. Learn the four strategic goals and pick the best one for your course.

Lesson 3 - Choose Your Pricing Tactics

Learn the top five pricing tactics and pick the right ones to support your strategic goal.

Lesson 4 - How to Motivate People to Buy

Use psychology to motivate people to buy your course.

Lesson 5 - How to Evaluate & When to Adjust Your Pricing

Learn how to evaluate your sales performance and what adjustments to make to get better results

Take action today.

Get Access to Price It Perfect

$97

  • 5 weeks of video presentations, activities and resources
  • 10+ short videos to guide you through the lesson content
  • Weekly check-ins to make sure you're on track
  • 5+ worksheets to help you apply the lesson content
  • Supplemental email series w/ bonus content and real-world examples
  • Lifetime access to the course
  • Access to any future online communities
  • Free copy of Value Pricing Workshop ($47 value) 
visa-mastercard-amex-discover

What Happens After You Click the Button:

  • YOU GET SENT TO THINKIFIC TO PAY


  • YOU'LL GET A CONFIRMATION EMAIL IN YOUR INBOX


  • YOU GET ACCESS TO THE COURSE

I always get hung up about pricing...am I pitching too low? Too high? What do my learners value? What exactly are my options? I'm so grateful Janelle created this primer on pricing. 

--David from passthecelta.com

About the Course Creator

Hi, I'm Janelle. My passion is helping people get better learning results from their online courses. Unlike other online course experts, my background is in Instructional Design, which means I study how adults learn and make courses based on those principles.

In 2009, I graduated with a Masters Degree in Instructional Technology from Georgia State University. For the past 8 years, I've worked as a Learning Designer, helping entrepreneurs, mid-size businesses and colleges create hundreds of online courses.

In addition to running Zen Courses, I also host The Zen Courses Show where I interview successful course creators. My mission is to help you create your course with less overwhelm.

Frequently Asked Questions


1. When does the course start and finish?

The course starts after you purchase and never ends! The first two lessons are dripped out over a 10 day period because they are the most complex. After that, the course is completely self-paced.  

2. Can't I just figure this out on my own?

Probably. I spent weeks researching pricing strategies, interviewed 5 different people, then spent a year testing things. If you’d rather take that route, I won’t stop you.  

On the other hand, if you’d rather devote your time to building your course and shortcut all the research, this course is for you.

3. What if haven't finished my course yet?

You can still grab this course and use it when you're ready. In fact, PIP will show you how to use free products to boost sales for your paid course.

4. Does this course cover marketing?

This isn’t a strict marketing course, but pricing and marketing kinda go hand-in-hand. So I'll show you how to use psychology-based marketing tactics to support your pricing & boost sales.

5. If I'm not satisfied, can I get a refund?

Yep. If you complete the course within 30 days and aren't happy with it, I'll refund your money. No questions asked.