The complete program for overwhelmed business owners ready to scale.
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Hi I'm Janelle Allen. This is the story of how I used the exact process taught in Finish Your Damn Course! to get unstuck and launch courses faster and leaner.
When I started Zen Courses in 2016 I had no idea what I was in for. See, as an Instructional Designer, I was used to creating courses for colleges and corporations.
But creating courses to sell? Not so much.
First, I tried to build my own self-paced courses. I sold a decent number, but there was no way to tell if students were getting results. Plus, if I'm honest, I wasn't a natural marketer. I never felt like I truly understood how all the pieces fit together: Instructional Design, marketing, launching...*sigh*
Eventually, I shut down my self-paced courses and focused on working with clients who already had their marketing dialed in.
After about a year, something clicked. For one, I got better at marketing. Secondly, I began to develop my own process for creating online courses for entrepreneurs.
So what next?
I knew I didn't want to create any new self-paced courses (I loved interacting w/ students). Around the same time, I started getting inquiries from people about a group program. Thus, Finish Your Damn Course! was born.
The process you'll learn in FYDC is the exact process I use to launch a new course. It not only draws on my experience launching profitable courses for myself, but also creating courses with my clients using Instructional Design principles.
I love teaching this program and hope to see you inside.
Create profitable courses that change lives.
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